So, the second smartphone Yota came much more interesting first. steamer Now it

And while sharing the story of the presentation, which was held by Yota Devices. Incidentally, the hotly anticipated: the journalists were really a lot, and he was awarded an incredible steamer gadget ads from the heads of state and celebrities. If the iPhone did in Russia, it would be "public relations" about the same.
I do not believe you have not heard about this device. But suppose. So, YotaPhone 2 - the second generation of Russian partly smartphone operating system Android, a key feature of which is a monochrome display on the rear panel. The first version of the device, which appeared in the last years, was more attempt at writing about what later discovered the head of Yota Devices. A kind of test for the interest of the market.
Media we are special, so the first smartphone Yota aggressively promoted as "the first Russian super-smartphone", "the Russian response to the iPhone , and so on. In fact, the device is assembled in Asia, and the center steamer of its development for the most part is in Russia. "Iota" is never concealed.
There are parallels to Apple, which develops the iPhone steamer in the US but manufactured steamer in China. However, they still have manufacturing facilities in the home area, as well as local suppliers of certain parts. Yota Devices such an opportunity does not yet have because of Russian realities, and accuse them of this is impossible. Rather, we must kick the journalists who are in no hurry to understand the materiel and mold cliché "Russian response" to everything.
So, the second smartphone Yota came much more interesting first. steamer Now it's really thoughtful steamer product that can be sold not only to the idea, but also for its everyday usefulness. Many of the new emerged from wireless charging, which runs right through the screen to advanced software, full use of the potential black-and-white screen.
Much attention was paid to the design and matt rear panel looks as good in the picture, as well as live. In general, for a "Russian smartphone" I would not be ashamed. Perhaps that is why the new model as soon as possible to go on sale in a number of foreign countries, where the consumer much more severe and our picky.
All the action took place in Gorky Park in one of the premises of the Museum of Contemporary Art "Garage". The place was chosen very well as lighting. Minimalist interior throughout reflects the key feature of the line YotaPhone: its monochrome screen is E-ink on the back side of the case.
On the TV, continuously spinning steamer promotional and informational videos about the new and old smartphones Yota. Releases Russian television broadcasts, talk shows with stars, the first person of the country with the device steamer in hand and quotes thematic sites. steamer Nearby hung the banners showing the interface of black and white side. I must say he is very good: thin and neat fonts, high-quality steamer and nice icons. It is evident that there is not "sawing loot", and really wanted to make a "good".
Until the very last people inside was packed and journalists actively absorb the contents of the buffet table. Among the PR is an axiom that if a guest blogger is not free then feed, it is necessary to wait for trouble. I foolishly did not pulled out, except for a bottle of water. And then, of course, steamer it was too late :) Gadgets heated appetite.
In the area of four hours of the day all of us were called to the opposite room - the place of actual presentation YotaPhone 2. Who had time - sat on plastic chairs, and the rest skuchkovalis around. Then it became clear that people have come much bigger than the organizers had expected. Strange, then, what was expected? After Russian President presented YotaPhone steamer 2 my colleague from China, another option simply could not be. Divine PR in Cupertino from such advertising should tremble steamer while hedhantit responsible.
The presentation began with live music - juicy, pleasant and synchronized with the video behind the musicians. I just do not understand what makes a young man standing in the center. If you were also at the event and know the answer, share in the comments. Otherwise, I just can not sleep.
It continued all the other great movie. Immediately he said to himself the highest quality - a level that makes their presentations on Apple. Voice dictated to us that our life is actually decay, because we consider it to one side. And it should be a two. As YotaPhone steamer 2 with two sides, black and white and color.
On the stage there was general director of Yota Devices Vladislav Martynov. I do not know why, but the manner of this presentation approach is very much reminds me of Apple. It's a compliment, of course. Vladislav walked slowly from side to side, talking about the logical things.
Today's smart phones have three serious drawbacks. Their screens are difficult to read in the light. Battery runs out quickly. Inbound Information distracting and makes constantly switch from one application to another, and business. YotaPhone 2 is designed to solve all these problems because of the second, high-quality touch screen, E-ink.
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